Commercial Zone® – Product launch

A new product launch isn’t just about sales—it’s about anticipation, momentum, industry recognition, and yes, sales.

Our client Commercial Zone® created the new Parkview™ DualCoat its most durable receptacle yet. This receptacle was built for longevity and harsh weather conditions, especially those on saltwater coasts. When launching Parkview DualCoat, C-22 took a multi-faceted approach to reach retailers, parks and recreation managers and others that could benefit from this new receptacle. Through a variety of marketing materials including product videos, press release, paid digital advertisements, a landing page, social media posts, an infographic,  multiple email blasts, and instruction and sell sheets, C-22 ensured Parkview DualCoat received the hype (and sales) it deserved.

See additional work for Commercial Zone here.